AlisonS_W_Profile

Meet the Magic Sleep Fairy

Alison Scott-Wright is the UK’s leading baby, toddler and child sleep expert who also specialises in the management of ‘colic,’ acid reflux, feeding difficulties, dietary related intolerances and food allergies.

Her work is endorsed by some of the top paediatric gastroenterologists and through invitation attends exclusive ESPGHAN Paediatric Gastroenterology conferences.

Alison is the author of two bestselling books; The Sensational Baby Sleep Plan – published in 2010, updated in 2021. With it’s recent sequel; The Sensational Toddler Sleep Plan published in 2021.

For over 25 years she has worked hands-on with families, sharing her knowledge and expertise and most importantly bringing sleep to thousands of homes. Nearly 20 years ago, one client named her The Magic Sleep Fairy and the name stuck – in fact it is now the trademarked name of her ever-expanding consultancy business. 

Alison continues to provide practical help, invaluable advice and much needed support to parents around the world through online consultations. 

She is a mother, and a grandmother – known by her grandchildren as ‘Mops’ – and she shares her time between her homes on the south coast in Dorset and in Turkey.

Toddler Sleep Plan
Toddler Sleep Plan

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Top Testimonials

Holly Valance

★★★★★

Anyone with a reflux baby who doesn’t sleep knows that life can be a living nightmare and a far cry from the idyll of what we dream life will be like with our baby. It can be a terrifying time, especially if you’re a first time parent.

I don’t know what I would have done without Alison. She’s IS magic.  More…

Holly Willoughby

★★★★★

In her fabulous book, Holly refers to much of the advice she gained from Alison and mentions some of the great tips she picked up and put into practise when – back in the day, she needed a little extra help with managing Chester’s reflux and sleep. More…

Millie

Millie Macintosh

★★★★★

It is no exaggeration to say that The Sensational Baby Sleep Plan was an absolute game changer for me and for my daughter. It was a helping hand when we needed it most, a wise voice that rose above the noise, and a guide that offered me some semblance of control when everything felt overwhelming. More…

Clare Byam-Cook

Clare Byam-Cook

★★★★★

I have known Alison professionally for many years and I am not surprised that grateful clients view her as The Magic Sleep Fairy. Whenever I refer mothers to Alison, they sing her praises and I have witnessed first-hand her ability to feed and settle a baby with complex issues such as gastro-oesophageal reflux. More…

Dr. Muftah Eltumi

Dr Eltumi

★★★★★

I have known Alison for over 18 years both professionally & personally and in 2009 I was very happy to write the foreword for her brilliant book The Sensational Baby Sleep Plan. Not only does her book help parents resolve sleep issues with their babies but the last… More…

Johnathon and Abbi Trott

Jonathan Trott

★★★★★

When Alison arrived we were a family in complete distress. Lexi was 6 weeks old cried most of the day & night and was a very unhappy baby who even frowned when she was sleeping. Everyone in the family was baffled as to why she wouldn’t settle and was so restless. More…

Skype New York

Nadejda Savcova and Vladimir

★★★★★

Thank you for everything u have done for us !!! I was so greatful that my dear friend e-introduced us – even though we live on the different sides of the world, you were always able to find a moment to give me precious advice. More…

Skype New York

Nathalie Harrison

★★★★★

My baby never liked to sleep. From the word go she was not a big kipper. But, she’s a baby! What did I expect! At around the 6 month mark we realised not only had she never slept through but not even close, and our status quo was… More…

Samantha

Samantha

★★★★★

I just wanted to say how glad I am that I bought your book when I was pregnant and after hearing you on the at @madebymamas podcast and didn’t bother to confuse myself with all the other info out there, which suggests babies are too young to sleep through etc. More…

Connect With Alison

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1 years ago

Alison Scott-Wright
Today, as I do on everyday, I’m remembering my mumsie. I know it’s international womens day and I’m constantly surrounded and in awe of many inspirational women who I meet, not least recently the women who have survived the horrors of what happened in Southern Turkey and how theyve managed to cope and keep their families clothed and fed. Then every day, I’m talking to more inspirational women who’ve just become mothers and who are struggling with a lack of support, little or no help with their babies who are seemingly unhappy - crying and not sleeping. I feel like a very small fish in a very big pond, but I’m so pleased I’m able to help so many of these women. Happy international womens day ♥️ ... See MoreSee Less
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1 years ago

Alison Scott-Wright
Although I’m currently over here in UK helping sleep deprived parents, my aid-relief efforts in Turkey are not forgotten. Two days ago I had a request from a family I know who are currently living in a makeshift camp near Hatay. They said they’re in desperate need for some pharmaceutical products, so I’ve organised 3 boxes of essential medicines and first aid equipment to be boxed and sent direct to my contact and hope it brings some much needed relief to them. I’ve taken great lengths to ensure the safe passage of the goods and have organised a courier to take them direct. They’ve been given clearance by the local council so I can guarantee they are going to end up where I’ve sent them!So pleased to still be helping - even in a small way ♥️🇹🇷You can donate to this cause by clicking the link in bio ... See MoreSee Less
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